Marketing and Digital Strategy Lead

Lauren Tabata

Websites, brands and print that make complex programs easy to understand.

Lauren is a web and graphic designer and the founder of Strategic Designs, a brand, web and marketing studio working with colleges, workforce programs, consultancies and manufacturers. She has been building websites since the ’90s, and her work runs from brand identity and print design to full website design and development. At Eleven Tenths she leads marketing and digital strategy and directs the organization’s brand, website and design work.

What she does

  • Brand identity, from positioning and naming to complete visual systems
  • Website design and development, from strategy and user experience through hand-built code, launch and ongoing support
  • Graphic design for print and digital, including collateral, presentations, proposals and social graphics
  • Marketing campaigns that run across web, social, email and print
  • Clients across higher education, workforce development, consulting and manufacturing, including Laney College, BayICT, the South Central Coast Regional Consortium and the Western Academy Support and Training Center
Education
  • B.S., Business Management and Marketing California State University, Monterey Bay
  • A.S., Business Administration and Management Cabrillo College
  • Foundations of User Experience Design Google
Web and graphic design

Brand, website and print, designed and built in-house

Lauren designed and built 1110ths.org, from the visual system to the hand-coded site underneath it, and she runs the organization’s web presence.

Her design work covers brand identity, print and digital collateral, presentations, proposals and campaign graphics, and she keeps all of it consistent with the Eleven Tenths brand.

Web design · Front-end development · Brand identity · Print and presentation design

Strategic Designs portfolio →
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